Writer, Writer, Pants On Fire
Indie Marketing Guru David Gaughran Shares Tips For Indie Publishing Success

Indie Marketing Guru David Gaughran Shares Tips For Indie Publishing Success

July 13, 2020

Today's guest is David Gaughran, author of the historical adventures Liberty BoyMercenary & A Storm Hits Valparaiso, and has helped thousands of authors to self-publish their work via his workshops, blog, and books such as Let’s Get DigitalLet’s Get VisibleAmazon DecodedStrangers to Superfans, BookBub Ads Expert, and Following. He has been featured in the Telegraph, the Irish Times, the Guardian, the Irish Examiner, the Sunday Times, Huffington Post, Business Insider, Forbes, Mashable, New York Observer, Newsweek Polska, il Giornale, The Star Malaysia, and a smattering of Wanted posters.

In May 2020, he was one of the recipients of the Kate Wilhelm Solstice Award along with John Picacio. SFWA President Mary Robinette Kowal said, “David Gaughran has been doing yeoman’s work for years, alerting indie writers about predatory schemes and warning them about changes in independent publishing. His work makes the science-fiction and fantasy landscape safer for writers.”

 

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Links for David:

Site: https://davidgaughran.com/

Twitter: https://twitter.com/DavidGaughran

Facebook: https://www.facebook.com/DavidGaughranWriter/

Book Bub: https://www.bookbub.com/profile/david-gaughran

 

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Now & Then by Sara Bennett Wealer

Think Media Founder Shahla Hebets on YOU-Centric Marketing

Think Media Founder Shahla Hebets on YOU-Centric Marketing

December 18, 2019

Today’s guest is Shahla Hebets, founder of Think Media and author of What’s Working Now? YOU-Centric Marketing. Shahla joined me today to talk about her philosophy of how to reach consumers using You-Centric marketing and how authors can translate you-centric marketing into their approach.

  

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Links for Shahla:

 

Website: https://www.thinkmediaconsult.com/

Twitter: https://twitter.com/ThinkMedia16

Facebook: https://www.facebook.com/thinkmediaconsult/

Instagram: https://www.instagram.com/thinkmediaconsulting/

 

 

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Day Zero by Kelly DeVos

Every Stolen Breath by Kimberley Gabriel

Tess Gerritsen on Her First Foray Into Gothic Fiction

Tess Gerritsen on Her First Foray Into Gothic Fiction

September 30, 2019

Today's guest on the podcast is Tess Gerritsen, whose books have been bestsellers in the United States and abroad. She has won both the Nero Wolfe award and the Rita award. A Retired medical doctor, Tess joined me today to talk about her newest and first Gothic novel, The Shape of Night.

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Links for Tess: 

Website: http://www.tessgerritsen.com/

 

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The Do’s and Don’ts of Self-Marketing With Kelly DeVos

The Do’s and Don’ts of Self-Marketing With Kelly DeVos

July 22, 2019

 

 Today’s guest is Kelly DeVos whose work on body positivity has been featured in the New York Times as well as on Vulture, Salon, Bustle and SheKnows. Her debut novel, Fat Girl on a Plane, named one of the “50 Best Summer Reads of All Time” by Reader’s Digest magazine, is available now from HarperCollins. Her second book, Day Zero, is coming in 2019 from Inkyard Press/HarperCollins.

Kelly joined me today to talk about the sophomore experience in publishing, the importance of networking, and how NOT to market yourself. Also covered: jumping genres but still remaining true to your author brand.

 

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Wasted Pretty by Jamie Beth Cohen

The Sin Soldiers by Tracy Auerbach

 

 

 

 

Successful Indie Publishing With Aileen Erin

Successful Indie Publishing With Aileen Erin

June 24, 2019

Today’s guest is Aileen Erin, who is half-Irish, half-Mexican, and 100% nerd—from Star Wars to Star Trek, she geeks out on Tolkien’s linguistics, and has a severe fascination with the supernatural. Aileen has a BS in Radio-TV-Film from the University of Texas at Austin, and an MFA in Writing Popular Fiction from Seton Hill University. She lives with her husband and daughter in Los Angeles.

Aileen joined me today to talk about maintain readers interest – and her own – while writing an eight book series. Also covered, how urban fantasy is dead… in traditional publishing. But a smart indie writer can make a decent living at it, the indie experience at BookCon, and how to market without big publisher push behind you.

 

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Jagger Jones and the Mummy's Ankh by Malayna Evans

We Rule The Night by Claire Eliza Bartlett

When Your Inspiration Fades & Why Dark Stories Matter With Megan Shepherd

When Your Inspiration Fades & Why Dark Stories Matter With Megan Shepherd

September 3, 2018

Today’s guest is Megan Shepherd, author of THE MADMAN’S DAUGHTER trilogy, THE CAGE Trilogy, THE SECRET HORSES OF BRIAR HILL and THE GRIM LOVELIES. Megan joined me to talk about her process, and how the spark of an idea can sometimes get lost during the execution. Also covered: writing trilogies versus standalones, and why dark stories appeal to us. 

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Sleight by Jennifer Sommersby 

Midnight by Jeanna Armas

Jessica Verdi On Writing About Hot-Button Issues

Jessica Verdi On Writing About Hot-Button Issues

August 13, 2018

Today’s guest is Jessica Verdi, author of the YA contemporary novels My Life After Now, The Summer I Wasn’t Me, What You Left Behind, as well as And She Was. Jess received her MFA in Writing for Children from The New School and is a freelance editor of romance, women’s fiction, chick lit, YA, and kid lit

Jessica joins host Mindy McGinnis to talk about querying a first novel, landing her agent, and breaking out of writing only one genre. Also covered: how Jessica handles hot button issues in her books, and the pushback that can come from writing about such topics, as well as the pros and cons of getting an MFA and why everyone needs an editor.

 

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Sleight by Jennifer Sommersby 

See All The Stars by Kit Frick 

Writing In The Mystery Genre With Lori Rader-Day

Writing In The Mystery Genre With Lori Rader-Day

August 6, 2018

Today’s guest is Lori Rader Day, winner of both the Mary Higgins Clark Award and the Anthony Award. Lori joins host Mindy McGinnis to talk about the work that goes into a novel before you ever query it, the benefits of joining professional writing organizations, as well as the moving rung of what we deem success after being published. Also covered: how genre writing can be looked down upon, and how genre tags can build walls between readers and books they might enjoy.

 

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Nothing But Sky by Amy Trueblood

Tribute by Chris Knoblaugh

Write What You Know, How Contemporary Can Be A Good Fit For A First Time Novelist: An Interview with Abigail Johnson

Write What You Know, How Contemporary Can Be A Good Fit For A First Time Novelist: An Interview with Abigail Johnson

July 9, 2018

Today’s guest is Abigail Johnson, author of the YA contemporary titles EVEN IF I FALL, THE FIRST TO KNOW and IF I FIX YOU. She became a tetraplegic after breaking her neck in a car accident when she was seventeen, but hasn’t let that stop her from bodysurfing in Mexico, and becoming a published author. Abigail speaks with host Mindy McGinnis about the process of getting an agent, how branding can limit your writing in some ways once you have a career,  the ease of world building when writing contemporary – not to be confused with the idea that writing YA is easy - and how Abigail’s accident shapes her unique perspective of life and people, and where to find her online.

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Your Destination Is On The Left by Lauren Spieller

Soulstruck by Natasha Sinel 

Natalie D. Richards: The Complexities of Author Branding

Natalie D. Richards: The Complexities of Author Branding

June 11, 2018

Today’s guest is Natalie Richards author of the page turning thrillers SIX MONTHS LATER, ONE WAS LOST and WE ALL FALL DOWN. Nataile joins host Mindy McGinnis to talk about landing an agent, the value of being active in writer’s organizations, and the complexities of author branding. 

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Your Destination Is On the Left by Lauren Spieller

As I By Descended by Robin Talley